Websites Designed to Drive Visitors to Your Winery & Grow Profits

Uncork the tourism market to grow winery visitors

Build wine relationships​ through email marketing

Tap into wine events to increase winery profits

Increase visitation by capturing the tourism market ... why wine visitors?

We’ll let the fact speak for themselves.


80% of the people that visit wineries are tourists

¹ Study of Visitors to North Carolina Wineries, North Carolina Dept. of Commerce, Division of Tourism, Film & Sports Development and the University of North Carolina – Greensboro, Byrd, Canziani, Hsieh & Debbage.

Wineries direct to consumer sales breakdown

Visitor Center / Tasting Room
Wine Club
Web / Mail / Phone

Silicon Valley Bank and Wine Business Monthly Tasting Room Survey, 2016

How can your winery stand out in a sea of wineries?

At Savvy Rooster, we do this by telling your story in a compelling way. We want every website visitor to experience your winery before leaving home or when viewing it on his or her smartphone. Our job is to work with you to showcase why visitors choose to come to your winery over all the others. 

You know that before someone can become a customer, they need to experience your wine. Only then can they be converted to a wine customer. And it’s not about a one-time sale, it’s all about developing a lasting wine relationship.

What makes Savvy Rooster unique:

Tourism Marketing Drives Visitors

We know the tourism industry inside and and out and how to market and reach the visitor market.

It's All About the Winery Experience

We specialize in designing websites that promote the winery experience by using compelling photography and video that captures your winery experience.  More winery visitors drive more wine sales and profits.

Wine Relationships

Our websites are designed to help you nurture customer relationships. We can assist you; stay in touch using email marketing and watch your efforts be rewarded.  Converting wine visitors to wine customers is key to further increasing profits. 

Growing Your Wine Customers

Our expertise is also in organizing, promoting and managing festivals and events. This well-honed talent complements our tourism marketing efforts. We can show you how to use events to grow interest in your winery, leading to more wine sales. 

More Than a Website

As part of our TLC care and maintenance packages, we go beyond the norm. Our program allocates a set amount of time for us to update your website or you can use it as you wish – to ask us tech questions or to help you with your marketing or event planning questions.

Our process is quite simple

Get acquainted

If you’re interested, let’s schedule a free call (click on the button below) to talk about your needs or concerns.


If we agree that our services are a match for your needs, let’s set another 30- to 60-minute meeting. It can be face-to-face online. This is the start of our discovery process. We’re trying to find out what your true needs are and other information that will allow us to hone in how we can help you.

  • First we need to understand your specific winery.
  • Then we’ll take a look at your current customers and/or your desired customers.
  • Next, we want to learn about your competition.
  • Once all this information is gathered, we’ll put together suggested solutions.

Solution & Proposal

The next meeting we’ll review our understanding of your needs, customers and competition, your return on investment (ROI) goal and what we can do to get you more visitors to your winery.

Together, we’ll review our suggested solutions and discuss what we believe we can accomplish. We’ll answer any questions you may have and then finish by presenting our proposal.

About us

At Savvy Rooster we enjoy all aspects of tourism marketing. We spend our days promoting all different sides of the industry. Then on nights and weekends we experience it like everyone else. It’s a pretty great life and we’re fortunate to work in our chosen field.

We’ve worked with some wonderful clients over the year. We feel blessed to have been able to use our creative talents to help them. Along the way, they’ve trusted us to be part of their marketing team. Some we consider not only clients but friends. 

As an added value, one of our principals has written two books on how to  to organize, promote and manage successful events and festivals.

Meet our Principals:  Lynn Fuhler | Steve Frazier

Get in touch

Have questions about our services or just want to say hello, please fill out the form and submit. We will be in touch with you shortly.

Don’t like forms? Give us a call at: 336.499.6372.

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