Tap into the visitor market
When researching a destination, visitors follow a fairly consistent pattern of behavior. Because of our career-long relationship with the travel and tourism industry, we know how to maximize your event. Just ask our in-house team member who’s published two books on festival and event management. Learn more here.
Encourage fan engagement
We incorporate ways for your audience to share and connect on social media. This can be a time intensive process. The bottom line is consistency wins big. We can manage this for you or show you how to gain exposure and followers. Later we can analyze your results.
Stay in touch with your attendees
You’ll spend less money engaging an existing customer. For this reason, we set systems in place to allow you to connect with your fan base when you’re ready to announce your schedule, sell tickets or merchandise online.
If you're just starting to do events
Get your feet wet with smaller events. Use your website’s calendar of events, email marketing and perhaps online advertising to get the word out. Whenever possible automate features to minimize touch time giving you event coordinator more time in the day.
Manage your festival efficiently
As a festival grows in size, it takes a steady hand to organize, promote and manage all the details. To keep you from waking worrying about the details, we encourage automated processes – online ticketing (and we know the ins and outs), sponsorship packages, concessions/vendors and volunteers. An effective website minimizes touch time, phone calls and emails.
Understand events from A to Z
Festivals and events play a significant role in the marketing of vineyards and wineries. Our in-house expert has been involved with festivals and events throughout her career. She can address sponsorships, booking talent, vendors, site services and everything in between.
A Festival and Event Management Expert, Author and Speaker
Lynn Fuhler, a principal with our agency, is the author of
Secrets to Successful Events:
How to Organize, Promote and Manage Exceptional Events and Festivals and
Secrets to Successful Events Resource Guide:
42+ Easy-to-Use Forms and Tools to Save You Time and Money.
She’s walked in your shoes and happy to share the insights she’s discovered over the years. To learn more about Lynn and her books, click here. Both are available on Amazon, Kindle and at major booksellers.