What kind of work do you do besides blogging for Savvy Rooster?
I’m a principal with Flying Compass, a tourism marketing agency, a speaker and an internationally known author of two festival and event management books, among a host of other activities. Writing is my avocation.
How did you get started blogging?
My sophomore English teacher in high school can be credited for inspiring me to write. The assignment was to journal throughout the semester on a number of subjects.
I’ve always enjoyed photography, too. Creative writing naturally complements captured imagery. Combined, these talents served me well as co-editor of my high school yearbook. Since before graduating from college with my travel degree, I’ve been involved in tourism marketing and communications. Dynamic photography (and video) and compelling copy are the key tools in selling visitor experience.
The content shared on Savvy Rooster are the underpinnings of marketing and are what we do at Flying Compass.
I’d like to give credit to my mom, too. She would clip newspaper and magazine stories and send them to me long before email existed. A good blog post typically features supporting documentation, like the information my mom would share.
What do you enjoy doing when you’re not working?
That’s the mystery of the universe. It’s been suggested that I should do nothing for a full day each weekend. I don’t understand how to do this. As a multi-tasker, that’s a foreign concept. My basic belief is that everything we do should have purpose and function. Perhaps spending time outside or reading would be an appropriate response to the question.
What are your pet peeves?
People who miss deadlines with no communication or a valid explanation.
Any interesting work projects?
I speak regularly at tourism conferences on topics ranging from festivals and event management and promotion to tourism marketing and from accessible websites for the visually disabilities to the importance of destination calendar of events.
I also consult with destinations on any number of issues or tourism industry challenges.
What are some of the things hardly anyone else knows?
Just because something has always been done that way doesn’t mean it should continue. I like to help people and organizations find answers to problems perceived to be unsolvable. Break things down into small enough pieces so each is achievable. Then, start chipping away.
Describe the little things you’re working on to improve about myself.
The pandemic can be credited for my now taking a 20-minute walk each day, learning how to cook, getting out of the office at a normal hour and watching the sunset each day.
Boy does these makes me miss getting outside, camping and sitting around the campfire.
What are some of your favorite places in the world?
Until the pandemic is in the rearview mirror, please don’t tease me!!
What are some of the places you’d like to visit or revisit?
COVID-19 has taught me to start living more – Carpe Diem (Seize the Day). A trip to the Grand Canyon has moved to the top of the list. I’m hoping sustainable travel policies allow these precious destinations to be better protected. Fortunately or unfortunately, we’re going to see pent up demand for travel.
I’d like to visit some of the parks out west before climate change negatively impacts them and we are forced to talk about them in past tense.
Tell us about your published books:
– Secrets to Successful Events: How to Organize, Promote and Manage Exceptional Events and Festivals
– Secrets to Successful Events Resource Guide: 42+ Easy-to-Use Forms and Tools to Save You Time and Money
They took more than two years to write and were originally planned to be a single book. However, Kindle doesn’t lend itself to forms, which is a big part of the Resource Guide . The books are available through major booksellers.
Am very proud that the first book was named the #1 New Release on Amazon. It was also selected as a textbook for an Event Marketing course at one of the “Top 15 Best Colleges by U.S. News & World Report.” Learn more about me at my lynnfuhler.com.
What are some of the strongest convictions that you hold?
Don’t suggest that something can’t be done. Find a way to do it. Believe you can effect change and do it.